Marketing Specialist - Digital, e-mail
nr ref: 124/1/2025/EJ/89463
W Antal zajmujemy się rekrutacją od ponad 20 lat. Dzięki działaniu w 10 wyspecjalizowanych dywizjach, świetnie orientujemy się w aktualnych trendach branżowych. Precyzyjnie określamy specyfikę stanowiska, klasyfikując kluczowe umiejętności i niezbędne kwalifikacje. Naszą misją jest nie tylko znalezienie kandydata, którego kompetencje wpisują się w wymagania danego ogłoszenia, ale przede wszystkim stanowiska, spełniającego oczekiwania kandydata. Numer rejestru agencji zatrudnienia: 496.
Job Title: Email Marketing Specialist
Key Responsibilities:
- Develop and execute strategic email marketing campaigns, including lead nurture, newsletters, events, and re-engagement.
- Segment and manage email lists for targeted and personalized communication.
- Create engaging email content, including persuasive copy and compelling visuals, aligned with brand voice.
- Ensure compliance with GDPR, CAN-SPAM, and other data protection regulations.
- Conduct A/B testing and analyze key performance indicators (KPIs) such as open rates, click-through rates, and conversions to optimize campaigns.
- Collaborate with internal teams and external agencies to produce impactful marketing materials.
- Stay updated on email marketing trends and best practices to drive innovation and continuous improvement.
Key skills & experience:
- 3 - 4 years of experience in email marketing or a related field.
- Proficiency in email marketing platforms (e.g., Salesforce Marketing Cloud, Marketo, Mailchimp, HubSpot).
- Familiarity with HTML and CSS for email customization
- Analytical mindset with experience using tools like Google Analytics or Adobe Analytics.
- Strong written and verbal communication English skills.
- Bachelors degree in marketing, communications, or a related field - nice to have
- Experience in financial services or asset management - nice to have
e-mail campaign automation experience - nice to have
We offer:
- Dynamic career opportunities across a global organization.
- Engagement in sustainability initiatives and community projects.
- Robust employee wellbeing programs and award-winning learning platforms.
- Hybrid working and a diverse, inclusive workplace.
- Full-time employment contract.
- Good atmosphere and team-building approach.
- Benefits: Private Medical Healthcare, Life Insurance, Sport Card, Trainings, co-financed language courses, professional certifications and post-graduate studies, Employee Pension Plan, Lunch Card (450 PLN/month), Cafeteria Platform (myBenefit).
